Developed by a bar owner
In 1992, Mike Meier, a third generation bar, restaurant and former Miller Beer distributorship owner wandered into a tavern in the north woods of Wisconsin. The bartender tossed a shaggy hunk of rug under his beer mug.
Realizing this simple home-made ‘coaster’ saved money, reduced waste AND worked better than paper napkins or cardboard coasters, Mike realized the hospitality industry need a similar solution, but with the cleanliness, appeal and sophistication customers demanded.
It took five years of perfecting, but Mike invented and patented the perfect coaster, nicknamed ‘The Magic Mug Rug.’
This is the product YOU, a person in the hospitality industry, would invent. Once you try them, you’ll wonder how you wasted so much money and the earth’s natural resources for so long!
Over 750,000 of our ‘Magic Mug Rug’ coasters have been manufactured over the past twenty years. They’re sold in over 500 retail stores in five countries and in over 500 F&B operations.
Please Do NOT Choose Paper
Regardless of what coasters you finally choose to order, please do not add to the filling of our landfills and the waste that the hospitality industry is thoughtlessly creating. Don’t cut down trees and personally put 420,000 rotting, contaminated, methane producing coasters in the landfill EVERY YEAR with YOUR name on them!
Every year the beverage and hospitality industry generates millions of tons of contaminated paper that goes into our nation’s landfills. Despite popular understanding, contaminated paper generated from bev-naps and pulp-board coasters are NOT recycled. Bev-naps and pulp board coasters may be MADE of recycled pulp, but according to AmericanRecyclingca.com since “food is a source of contamination for paper fibers, once contaminated, pulp is no longer recyclable.” According to ConservaTree.org, it takes about 24 mature growth trees to produce a ton of paper, so the pulp board coasters and bev naps you order will destroy tens of thousands of mature growth trees each year. And even worse, the EPA states that Landfills are the third largest contributor of methane gas to the Earth’s atmosphere. Methane is a Greenhouse gas that destroys the ozone layer.
Do The Math